by Bret ShroyerMarket cycles are diminishing greatly because sophisticated analytics let insurers price risks individually, not based on market psychology.
by Tony CanasInsurance is ripe for disruption, and here are seven candidates that could revolutionize the industry much as Uber is upending travel.
by Bill MinickToo much of the discussion to date has been devoid of any spirit of inquiry, as "opt-out" opponents attempt to promote class warfare.
by Anand Rao, Jamie YoderAt the tipping point, here is a look at the five factors -- social, technological, environmental, economic and political -- that matter most.
ITL is gathering the best ideas from the best thinkers on insurance and risk management to help steer the industry in important new directions. Some 350 thought leaders write on the ITL platform, including representatives from:
by Jamie Yoder
See how to elevate your personal brand with this series from content marketing guru Jay Baer.
What We Do
Just because you have something to say doesn’t mean anyone wants to hear it. You have to have the right people saying the right thing at the right time to the right audience. ITL lives in the world of thought leadership strategy and knows how to build the right one for you.
People distrust ads and traditional marketing -- they make buying decisions based on what they view as credible and authentic. Publishing at ITL, among the best of the best, provides credibility as no seller’s brand can. Misery loves company? So do market-moving ideas.
More than 80% of buying decisions related to insurance now begin online, so you have to get your ideas out there where people can find them. We do that, through our digital networks and yours, our connections with industry leaders and our network of Thought Leaders.
Today's Feature Video
An introduction to Insurance Thought Leadership