by Brad BarronThe Experian data breach is a big, timely reminder of how a robust identity theft protection plan is absolutely necessary.
by Donna GalerFirms that invest in enterprise risk management (ERM) must quantify the value, even though it can be ephemeral. Here are four methods.
by Bill MinickOpt-out programs in Texas and Oklahoma produce far less litigation than workers' comp programs do -- a powerful endorsement for options.
by Nick GerhartFraud costs the average U.S. consumer $400 to $700 in increased premiums each year, but new tools and better data can make inroads.
by Denise GarthInsurers have a wealth of data on customers and producers. Insurers just need to think about it like Google does to be as effective as possible.
ITL is gathering the best ideas from the best thinkers on insurance and risk management to help steer the industry in important new directions. More than 300 organizations are sending 500+ thought leaders to write on the ITL platform, including representatives from:
by Paul Carroll
by Al Lewis
by Tony Canas
Our latest webinar, with insights on why so many customers are disappointed by their experiences with insurers, and on how companies must tackle the problems.
What We Do
Just because you have something to say doesn’t mean anyone wants to hear it. You have to have the right people saying the right thing at the right time to the right audience. ITL lives in the world of thought leadership strategy and knows how to build the right one for you.
People distrust ads and traditional marketing -- they make buying decisions based on what they view as credible and authentic. Publishing at ITL, among the best of the best, provides credibility as no seller’s brand can. Misery loves company? So do market-moving ideas.
More than 80% of buying decisions related to insurance now begin online, so you have to get your ideas out there where people can find them. We do that, through our digital networks and yours, our connections with industry leaders and our network of Thought Leaders.
Today's Feature Video
An introduction to Insurance Thought Leadership