by Tony Canas"If you tried to create a system to bring out the worst in people, you would end up with one that looks a lot like the current insurance industry.”
by Alex TimmThe industry has for too treated technology as a cost of doing business, rather than as an investment in consumer experience.
by Mark Walls"We cannot be overly dependent on what we have done in the past to make decisions about the future."
by Teddy SnyderThe benefits printout is the foundation of every workers' comp claim evaluation. Yet, claim expenditures often aren't examined.
by Denise GarthSignificant capital will continue to enter the market for insurance startups — from insurers and MGAs to technology providers.
by Robin SmithThose participating in the sharing economy require one thing above all: trust. Here are three ways to foster it.
ITL is gathering the best ideas from the best thinkers on insurance and risk management to help steer the industry in important new directions. More than 335 organizations are sending 650+ thought leaders to write on the ITL platform, including representatives from:
by Amy Radin
What We Do
Just because you have something to say doesn’t mean anyone wants to hear it. You have to have the right people saying the right thing at the right time to the right audience. ITL lives in the world of thought leadership strategy and knows how to build the right one for you.
People distrust ads and traditional marketing -- they make buying decisions based on what they view as credible and authentic. Publishing at ITL, among the best of the best, provides credibility as no seller’s brand can. Misery loves company? So do market-moving ideas.
More than 80% of buying decisions related to insurance now begin online, so you have to get your ideas out there where people can find them. We do that, through our digital networks and yours, our connections with industry leaders and our network of Thought Leaders.
Today's Feature Video
An introduction to Insurance Thought Leadership