Margaret Grisdela

Margaret Grisdela is a law firm marketing consultant with more than 30 years of experience serving attorneys, accountants, investment banks and businesses with high-quality information products and services designed to generate revenue. Grisdela is the author of <em>Courting Your Clients: The Essential Guide to Legal Marketing.</em>

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Wearable Tech Raises Privacy Concerns

By

Margaret Grisdela

Workers’ comp insurers see wearable tech initiatives reducing workplace accidents and injuries. But at what cost to privacy?

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How Law Firms Can Win Panel Positions

By

Margaret Grisdela

Law firms traditionally spend years building relationships that lead to panel positions with carriers, but a formalized process is changing things.

The Revenue Threat to Defense Lawyers

By

Margaret Grisdela

The business model for defense lawyers is changing as personal relationships give way to sophisticated management programs at clients.

Six Things

The Third Wave of AI

By Paul Carroll

After the initial wave of AI efforts and then the generative AI phenomenon that began two years ago, you'll hear a lot in 2025 about AI that can act as our agents.

Insurance Fraud Rises as AI Powers Scams

Insurers must balance sophisticated fraud prevention with seamless customer experiences in an AI-driven landscape. Here's how. 

1

Dashcams Combat Rising Wave of Insurance Fraud

As dashcam adoption surges, these devices are becoming crucial weapons against rising insurance fraud and staged accidents.

2

5 Client Retention Strategies for Insurance Agents

The lingering effects of rising premiums, coverage restrictions and evolving client expectations are making retaining business and maintaining strong relationships paramount.

3

Secret Powers Behind Super Insurance Agents

Three technologies are transforming insurance agents into digital-age concierges for their customers.

4

How to Tackle Third-Party Security Challenges

As insurance firms grapple with rising cyber threats, effective B2B identity management becomes crucial for protecting sensitive data.

5

Keys to Commercial Property Insurance Management

Data-driven technologies reshape commercial property insurance as managers tackle evolving risks and regulatory demands.

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