The hard insurance market has made it difficult for agents trying to find adequate coverage for their clients – but hard markets don’t last forever. In fact, there’s reason to believe this hard market will be ending soon. While this is good news, it does not mean that agents should take things easy right now – quite the opposite. As the market begins to soften, brokers must take action to seize the opportunity, grow their books and position their businesses for a stable future. This window won’t last forever. Agents who manage to win customer loyalty now will build a solid foundation for stable growth for years to come.
Sponsored by: Smart Choice
