The Power of the Longevity Economy

In this webinar, AARP EVP and COO Scott Frisch details the massive economic importance of those 50 and older.

In this webinar, AARP EVP and COO Scott Frisch details the massive economic importance of those 50 and older, both in terms of their buying power and in terms of their contributions to the workforce – at a time when many insurers are struggling to attract talent. With advertisers focused on younger demographics, it's easy to forget that the 115 million Americans who are 50 and older purchase $8.3 trillion of goods and services each year – which would make them the third-largest economy in the world, behind just the U.S. and China.  In a conversation with ITL Editor-in-Chief Paul Carroll, Frisch explores how to tap into the tremendous power of that group. 

Date: January 31, 2024

Time: 1:00 pm EST

View on Demand

About the Speakers

Paul Carroll

Paul Carroll is the editor-in-chief of Insurance Thought Leadership.

He is also co-author of A Brief History of a Perfect Future: Inventing the Future We Can Proudly Leave Our Kids by 2050 and Billion Dollar Lessons: What You Can Learn From the Most Inexcusable Business Failures of the Last 25 Years and the author of a best-seller on IBM, published in 1993.

Carroll spent 17 years at the Wall Street Journal as an editor and reporter; he was nominated twice for the Pulitzer Prize. He later was a finalist for a National Magazine Award.

Scott Frisch

Scott Frisch is executive vice president and chief operating officer for AARP. He is responsible for all enterprise-wide operational and financial matters including human resources, information technology, real estate and facilities management as well as data and analytics performance management.

Since his appointment as COO, Scott has helped guide AARP through a period of dynamic change, reengineering the operational functions of the organization to maximize efficiencies and increase operating reserves. He established a $40 million investment fund that spurs innovation in health and wellness as well as a $60 million investment vehicle to accelerate research into cures for all types of dementia including Alzheimer’s. Scott oversaw the comprehensive renovation of AARP’s 500,000 square foot national office headquarters in Washington, DC to provide the latest in technology and environmentally-friendly and innovative workspace.

Prior to his appointment as COO, Scott served as senior vice president and chief financial officer for AARP Services, Inc. (ASI), the for-profit subsidiary of AARP. He had previously served as chief financial officer and treasurer at AARP Financial, Inc.

Prior to joining the AARP enterprise, Scott held a variety of management positions at Columbia Management Group, NATIXIS Asset Management Services, Inc., Putnam Investments and KPMG.

Scott graduated from Villanova University. He is a certified public accountant and previously held Financial Industry Regulatory Authority (FINRA) Series 6 and 63 licenses. Scott is a Board member of Shakespeare Theatre Company, Greater Washington Board of Trade, Wish of a Lifetime from AARP, Older Adults Technology Services from AARP, Downtown DC Business Improvement District Council and formerly served on the Board of Advisors of CBC Realty Investments. He sits on the Wall Street Journal CFO Network and the Executive Committee of the Milken Institute Center for the Future of Aging Business Council.