The Five Things Agencies Must Do Before the Hard Market Ends

With the insurance market set to soften, agents have a rare chance to lock in client loyalty and fuel long-term growth. It is time to act.

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ice cube

The hard insurance market has made it difficult for agents trying to find adequate coverage for their clients – but hard markets don’t last forever. In fact, there’s reason to believe this hard market will be ending soon. While this is good news, it does not mean that agents should take things easy right now – quite the opposite. As the market begins to soften, brokers must take action to seize the opportunity, grow their books and position their businesses for a stable future. This window won’t last forever. Agents who manage to win customer loyalty now will build a solid foundation for stable growth for years to come.

 Sponsored by: Smart Choice


Smart Choice

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Smart Choice

Smart Choice® is a network of over 10,000 independent agencies and 100 carrier partners. We provide independent insurance agents with access to top-rated markets, product training, and sales and marketing support — and we’re the only no-fee program of our kind!

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