Bill Suneson

Bill Suneson is the co-founder and CEO of Bindable, a national leader in digital insurance and alternative distribution technology. He also co-founded and serves on the board of Next Generation Insurance Group, which operates GradGuard.

Most Recent

A bridge with one car on it across a body of water

Here's How to Close the Protection Gap

By

Shifting distribution tactics, focusing on more personalized coverage, designing new products and partnering across industry lines can all narrow the gap.

All Articles

Low angle view of an office building

Why Everyone Wins With IaaS

By

Insurers and their distribution partners must evolve and convert new customers where they already choose to spend their money, no matter where that is.

Embedded Insurance -- Both Old and New

By

Embedded insurance has been around for a long while in the form of affinity groups, but it still creates opportunities that smart agents will exploit.

4 Predictions for Independent Agents

By

Independent agents averaged a 38% drop in revenue due to COVID-19; 57% wish they had had better technology to assist them during the pandemic.

For Agents, COVID Means Digital or Bust

By

Survival in the era of COVID-19 will be determined by the independent agent’s ability to implement digitization.

Six Things

The Third Wave of AI

By Paul Carroll

After the initial wave of AI efforts and then the generative AI phenomenon that began two years ago, you'll hear a lot in 2025 about AI that can act as our agents.

Insurance Fraud Rises as AI Powers Scams

Insurers must balance sophisticated fraud prevention with seamless customer experiences in an AI-driven landscape. Here's how. 

1

Dashcams Combat Rising Wave of Insurance Fraud

As dashcam adoption surges, these devices are becoming crucial weapons against rising insurance fraud and staged accidents.

2

5 Client Retention Strategies for Insurance Agents

The lingering effects of rising premiums, coverage restrictions and evolving client expectations are making retaining business and maintaining strong relationships paramount.

3

Secret Powers Behind Super Insurance Agents

Three technologies are transforming insurance agents into digital-age concierges for their customers.

4

How to Tackle Third-Party Security Challenges

As insurance firms grapple with rising cyber threats, effective B2B identity management becomes crucial for protecting sensitive data.

5

Keys to Commercial Property Insurance Management

Data-driven technologies reshape commercial property insurance as managers tackle evolving risks and regulatory demands.

6

ITL Recommends

What AI Means for Compliance

By

Insurance Thought Leadership

Casey Beckman Future of RIsk

8 Trends Shaping the Future of Insurance in 2025

By

ITL Partner: Majesco

record store

From Trust to Technology: The Tipping Point for Insurance Customers

By

ITL Partner: Majesco

scale

How Brokers Can Optimize Their Carrier Strategies

Beyond Silos: Strengthening Operational Resilience with Integrated Risk Management

By

square cube light

Broken Trust, Insurance Industry Included

By

Stephen Applebaum

Two people shaking hands over a desk in front of window letting a lot of light in

AI Transforming Commercial Insurance Risk, Operations

By

Data Science Technology illustration

Businesses Must Adapt to Rising Climate Risks

By

Landscape Photography of Factory