Michael Meyer

Michael Meyer is the growth strategist at Leads at Scale.

His main areas of expertise are communication and business growth.

Most Recent

Three people standing all huddled around and looking at a tablet

The Power of Lifecycle Marketing

With an integrated, data-driven approach, companies can optimize their strategies based on customers' needs at all lifecycle stages.

Six Things

The Third Wave of AI

By Paul Carroll

After the initial wave of AI efforts and then the generative AI phenomenon that began two years ago, you'll hear a lot in 2025 about AI that can act as our agents.

Insurance Fraud Rises as AI Powers Scams

Insurers must balance sophisticated fraud prevention with seamless customer experiences in an AI-driven landscape. Here's how. 

Dashcams Combat Rising Wave of Insurance Fraud

As dashcam adoption surges, these devices are becoming crucial weapons against rising insurance fraud and staged accidents.

5 Client Retention Strategies for Insurance Agents

The lingering effects of rising premiums, coverage restrictions and evolving client expectations are making retaining business and maintaining strong relationships paramount.