Agent & Broker

Both brokers and carriers give themselves high marks on retaining and servicing existing policyholders. But new business is a different story.

AI improves risk analysis and fraud detection while providing more sophisticated pricing and faster, more personalized customer services.

In soft markets, differentiation can be challenging. But hard markets present an opportunity for the best insurance professionals to stand apart.

"The biggest change facing agency owners is increased customer expectations for speed, timeliness and improved experience."

There is an opportunity to improve on objectives like paperless processes, remote relationship building and digital communications.

ITL FOCUS is a monthly initiative featuring meaningful topics as they relate to innovation in the risk management and insurance industries.

Yes, relationships matter, but they're only a tiebreaker. The key lies elsewhere. And, no, it shouldn't take two to three years to develop a client.

Tech companies have mastered digital communication because they have always sold products and services to customers remotely.