Agent & Broker

Switching to online payments can help an agency, its employees and customers stay healthy and productive during the coronavirus pandemic.

Through three simple steps, a digitally enhanced insurance agency can modernize processes dreaded by agents and clients.

Moving away from the “business as usual” mentality and just saying “yes” can lead to unimaginable possibilities and new ideas.

A review of insurers' advertising suggests that it does not work. But, with time, agents can excel at marketing.

There is little future for snake oil salesmen because bots can offer inadequate coverage much more cheaply than humans can.

Even algorithms used as brokers have to comply with the requisite insurance regulations: no leprechauns, no pixie dust, no magic.

Buying insurance is an act of delaying gratification, like dieting. It's hard--but insurers can nudge customers in the right direction.|

Brokers and agents must keep up, constantly looking for ways to interact in the ways that digitally savvy consumers want to interact.