Agent & Broker

With those born at the peak of the Baby Boom having reached 65 years old, here are five ways to attract the next generation of agents and brokers. 

Agent and Brokers Commentary: April 2023

ITL Editor-in-Chief Paul Carroll sat down with Snejina Zacharia, Founder and CEO of Insurify, to unlock a new mindset on agents and brokers.

You're better offer being a decision coach, helping clients make better choices themselves rather than following a plan you, the adviser, lays out. 

Carriers must invest in digital capabilities to support distributors and improve customer experience, increase efficiencies, and grow business. 

Disintermediation didn't happen. Agents won. Still, agents who fail to adapt will have their lunch eaten by agents who do.

Savvy insurtechs are recognizing that agents and brokers are a dynamic part of the market ecosystem--but there's still considerable room to improve.

Despite the severity of the problem, agent gaming has been difficult to detect and mitigate. Fortunately, insurers have new technology that can help them.